Boombox Blitz: My Brothers and I are ready ‘When You’re Ready’

Welcome to Boombox Blitz, an artist spotlight series showcasing overlooked singers, songwriters and musicians who are quietly taking over the world.

Love can be as an unstoppable force as gravity. It claws at your heart, tearing your mind away from any logical way of thinking. As they say, the heart wants what the heart wants. But sometimes, that’s an unrequited urge, stemming from deep within, and you are irresistibly caught in an unending, maybe even a vicious, self-inflicted, cycle. Singer David Wurgler, frontman of pop group My Brothers and I, rounded out by, yup, you guessed it, his brothers Erik (on bass) and Scott (drums), along with long-time friend Jordan Roach (guitar), knows that terrifyingly frustrating circumstance. Locked between wanting and needing, he wrote down his feelings with “When You’re Ready,” a deliciously magnetizing track, a little R&B and a little Top 40, spritzed with hints of coconut. “I’ve been waiting on the sidelines / Sitting here in silence / Waiting for a love to take shape,” he sings, not tearful but resigned.

The visual, officially out today, illustrates his angst to great effect. Staging a fashion spread, starring a hesitant young ingenue, the group inhabits various roles around set ⎯⎯ from manic, creeper-dude director to dashing behind-the-scenes photographer. As the photo shoot progresses, the starlet slowly comes around to the idea of dating Wurgler’s character. “When You’re Ready” mingles a piano’s sparkle with canned finger snaps and synthetic beats, almost mirroring the pounding of his heartbeat in his chest, his emotions coming to a boil. “It’s a song about your perfect match in a person. Someone you have been friends with, but they just can’t seem to catch on to the fact that y’all have chemistry for a deeper relationship,” Wurgler explains. “So, it’s just like a love letter to them, letting them know you’re not in a rush, but you’re here when they are ready to be involved in something real.”

“When You’re Ready” is just a primer to the band’s new self-titled EP, out later this summer, the follow-up to 2015’s full-length bow, Don’t Dream Alone.

Watch below:

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