Taste Test: Victoria Victoria rediscovers the ‘Magic’ of creating art
The indie-pop singer-songwriter laments the struggle to be heard.
Welcome to Taste Test, a song/video review series of SubmitHub-only gemstones
We’re all connected but so terribly miserable. Subsequently, the creation of art suffers as we are constantly torn in one thousand different directions. How we consume TV, film and music, namely, clips along at a pace with which we can’t possibly keep. Indie-pop project Victoria Victoria (real name Tori Elliott) undergoes the strain of being a musician and songwriter, her center of gravity slipping away from her and her body left to the mercy of airless, attention-lacking listeners. On “Magic,” paired with moonlit visuals that hollow out her heart, Elliott cries out into the glaring static to get literally anyone to listen. But they’re all mesmerized by Hollywood’s neon lights and so her art is cast into the all-consuming flames. “I don’t know how to get famous / I don’t know how to sell music,” she weeps on the piano ballad. In her expedition, she soon comes to rediscover the beauty in making art for art’s sake, and therein is her way to total enlightenment.
“Magic” is lifted from Elliott’s new EP, When to Talk, When to Pray, out everywhere now.
Watch below:
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